New adventure tourism business essential to Wanaka growth

Thursday, October 1, 2015

Waitaki MP and Parliamentary Private Secretary for Tourism Jacqui Dean said a newly developing Wanaka adventure tourism business would have positive benefits for the area and enhance tourism growth.

Dean visited the Wildwire Wanaka site at Twin Falls today, where local couple Mark and Laurel Morrison are developing an adventure climbing business.

“I’m just so impressed with this project. It’s another fantastic adventure tourism business for Wanaka which provides year round activities, so important to building visitor numbers and bridging the shoulder season gap.

“Commercial guest nights in Wanaka, in the year to June 2015, have increased by 7.8 percent. We need these types of tourism projects to keep those numbers growing and to ensure that visitors come to the town all year round.”

Dean said she was impressed that the Morrison’s had shown initiative and invested time, energy and money into the project.

“It personifies the kind of entrepreneurial spirit that the Government is encouraging in the regions as a way of creating employment and promoting regional growth and development.

“The couple has also recently applied for Government funding through the Ministry of Business and Employment’s Tourism Growth Partnership, which aims to invest in projects to grow the NZ tourism sector.

“Investing in innovative tourism projects like Wildwire will help grow the tourism industry as a whole in Wanaka – and lift the value that international tourism delivers.”

Mrs Dean said it was also positive that the Morrison’s were already working through their Worksafe NZ Adventure Activity Regulations.

“Proactively working through the external audit and registration process at this early stage, not only enhances the professionalism of the project, but guarantees sound safety practices for all potential clients.”

About 30 minutes from Wanaka, at the gateway to Mount Aspiring National Park, Wild Wire Wanaka was set to be completed by December, Mrs Dean said.

Mrs Dean was shown around the project yesterday by the Morrison’s and was also flown over the Twin Falls site by helicopter. Staff installing the Via Ferrata, or metal climbing rungs at the project, also met Mrs Dean and Lake Wanaka Tourism general manager James Helmore was also in attendance.

Picture: Waitaki MP and Parliamentary Private Secretary for Tourism Jacqui Dean discusses the new Wildwire Wanaka climbing business directors Laurel and Mark Morrison, at the Twin Falls site near Wanaka yesterday.